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Why guest posting is important to increase domain authority of any websites
Public Group active 2 years agoDomain Authority (DA) is a number that is used to measure the authority of any website. This indicator is also a measure of the credibility and traffic quality that a site gets. A website that has a higher Domain Authority gets more organic traffic. Such sites rank higher in search engine result pages. Though this metric was created by Moz, other firms have created the same type of metrics that measure Domain Authority based on several factors.
Domain Authority score ranges between 0 and 100. The idea to rank domains based on their authority was introduced by one of the founders of Google “Larry Page”. This concept is still used as a method to compute the significance of web pages and websites.
In this post, we will share tips on how to improve Domain Authority. We will also discuss Domain Authority tool that can potentially help to increase Domain Authority.
Domain Authority doesn’t take into consideration any of Google’s penalties. A domain that has been penalized by Google loses its rankings, and this score gets modified frequently. That makes the Domain Authority metric more beneficial for domain comparison purposes than to assess the SEO performance of a website over time.
Domain Authority score is measured on a logarithmic scale of 1 to 100. The websites that have high scores are likely to rank higher in search engine results. It helps determine the competitiveness of a website in a particular niche. It also helps guest posting companies in the strategic selection of keywords. It is computed, based on several factors such as the number of total links, linking root domains, etc.
